The Hungarian Dietetic National Association (MDOSZ), with the support of the Auchan Foundation, organized the OKOSTÁNYÉR® National Student Knowledge Test in 2023 and 2024, aiming to deliver knowledge about healthy nutrition in an playful way to the upper primary students. The competition was open to the three-member teams, who first completed an online qualifier round, followed by the national final in Budapest featuring an obstacle course with sixteen stations.
MDOSZ
The goal of the program is to expand students' knowledge of healthy lifestyle and modern nutritional guidelines in an experienced-based learning. The event organization tasks related to the final, were managed by Prodactive World in both years, including venue booking, designing and manufacturing the complete decoration, producing the equipment for the competition stations, providing catering, and coordinating the hostess team. During the implementation, we paid special emphasis to ensuring that the visual and physical environment reflected the main messages of OKOSTÁNYÉR®, allowing learning could take place in an immersive format fully aligned with the brand values.
